PixelMEDIA

I’ve been working with a client who came to PixelMEDIA looking for an Information Architect to turn an existing desktop application into a browser-based user experience. They invited us to support their in-house programmers and a third-party visual design company. At the initial project kickoff meeting, it became apparent that the three parties at the table had wildly differing ideas on how the application worked and what the vision for the next version of the product should be.

But it also turned out, that the majority of the client stakeholders were puzzled as to what PixelMEDIA was providing. They didn’t understand what Information Architecture was, and hadn’t even thought about the overall user experience for the product. Yet, they had requested an IA. How odd. (more…)

Well, Bill Gates said it during his CES keynote, which sucked by the way. Surprise. The Wiki has a page on it, however anemic, and there’s a group called NUI (e.g. – Natural User Interface) that has assembled to explore this emerging area of interaction design.

So I of course explored last night; thinking what is it? A new word for the same old shat, or something truly different? And if it is different, how different, and how does it compare with what we’re familiar with today, or is that not fair to ask? NUI is actually pronounced ‘new’ - so maybe someone’s thought real hard about this, being new that is.

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